technology

Website Design – Hardware and Software Tools You May Need

Before you get started with your new website or editing your current site, you need to consider which hardware and software tools you may need to support your efforts.

When it comes to hardware needed this can be very simple or reasonably complex depending on your particular needs. Of course, if you plan to create a new website (or even view your new website later) you need a computer. Simple enough, right? Not necessarily. We prefer to work with Apple Macintosh (OSX Leopard on MacBook Pro) as we do a lot of intensive graphics work and have previously invested in Adobe Creative Suite software (Photoshop, InDesign, Flash, Dreamweaver, etc.). It is just as easy to create your new website using your Windows PC but we would suggest you stay away from using Windows Vista (any version) and migrate to Windows 7 or stick with Windows XP. These operating systems are just much more stable and reliable.

Another consideration for hardware should be some sort of backup hard drive or removable USB memory stick(s). It is important that you back up all of your website data to a removable drive in the event your computer crashes, is broken or is stolen. When you create website files, most of your data will be stored on the website hosting servers but, in many cases, you will have many other “builder files” that usually never make it to the hosting servers. If you lose this data you will be forced to start from scratch in many cases. Another piece of hardware that many forget about is a HD Video Camcorder. If you plan to include video on your site, you should be investing in something half decent; you can normally pick up a good video camera that also captures “still photos” for under $500.00.

When it comes to software needed, this can be somewhat more complicated, again depending on what your website design goals are. At the very least, you will need some sort of text editing software, FTP (file transfer software), graphics creation software and then a variety of other tools as you progress.

Here are some of the most common subjects you should consider when planning the design of your website product.

COMPUTER

Do you currently have a computer that can process large files (i.e. – video files) quickly and efficiently?

WEBSITE SERVER

Are you planning to host your own website portal? If so, do you know what type of hardware and server software you will need?

BACKUP HARD DRIVE or USB STICK

Do you currently have some sort of backup hard drive equipment or plan?

VIDEO CAMERA

Will you be creating custom videos for your website and, if so, do you have a HD video camera ready to go?

MOBILE WEB DEVICES

Are you planning to make your website “mobile web friendly”? If so, do you have an iPhone and an iPad? Android phone? Blackberry device? These will be needed for testing purposes!

WEBSITE CREATION SOFTWARE

Do you have any website …

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Remote Patient Monitoring Using Mobile and Cloud Computing

INTRODUCTION

The Internet of Things (IoT) is the next paradigm shift, where sensors are connected to the Internet, which collect data for analysis to make our planet more instrumented, interconnected and intelligent. A typical person carries on average one or two mobile devices nowadays. Hence, by leveraging the increasing presence of mobile devices the cost of equipment can be reduced significantly in many industries.

A. Motivation

The ECG iOS application presented in this paper focuses on the health care domain of IoT. With the advancements in embedded information and communication technologies, we can provide intensified healthcare support of senior citizens at homes and retirement homes. This type of technology would be helpful to be providing ECG monitoring facility to senior citizens, athletes and common people. By providing the facility to use these technologies in the home, citizens would be able to live independently for a longer period of time, helping to reduce costs of medical equipment Healthcare is currently facing the challenge of large amount of data that is unstructured, diverse and growing at an exponential rate. Data is constantly streamed through sensors, monitors and instruments in real time that is faster than the medical personnel can keep up with. The advanced techniques and high capacities of cloud computing, processing of a large amount of data can be performed more efficiently support big data analytics.

B. Problem statement

In the healthcare domain of IoT, patients will not have to make as many trips to the doctor anymore, since they can upload the collected data from the sensors to the cloud. This can be achieved for an ECG monitoring application on the mobile device, which will collect the bio-signal data using sensors and then upload to the cloud for keeping a record of the unstructured data. This will reduce the waiting time for the triage at the hospitals and minimize visits and reducing the cost of personnel and administrative operations. This convenience increases the quality of life for the patients as they can enjoy other activities instead of spending time commuting to the hospital/clinic and waiting in long triage queues.

C. Proposed solution

In addition to medical knowledge, various SSE Technologies are involved in IoT based healthcare applications, including microcontroller and sensor technologies, signal processing, communication protocols, system and software design (using well documented design patterns), DBMS, web services, data analysis, and cloud techniques. Such an infrastructure should not only satisfy the basic functional requirements, but also address some key non-functional quality requirements, such as Performance, privacy/security, portability, scalability, flexibility, and cost. Using the idea of IoT and cloud techniques, this paper presents a solution to use an ADC and microcontroller board, which obtains the bio-signal data from a person using sensors and sends it to the mobile device wirelessly using Bluetooth technology. When monitoring the ECG of the patient, the monitored data associated with the ECG waves being displayed on the mobile app is stored in the form of a binary file on the secure digital (SD) card of the …

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Link Building – Defining Importance and Evaluating Strategies for 2015

Link building helps to relate search strings to web pages and is an effective strategy for the popularity of a website. Links provide direction to search engine to help users search the content they are looking for on web. Search engines constantly redefine the algorithms and use link data to perform site assessment with respect to a search query.

Although links form a part of the entire gamut of SEO related activity, experts attribute links as an important determinant of search engine’s algorithm to relate to links. Links provide a foundation for search engines to evaluate the popularity of pages. Links provide the benchmarks for assessment of websites based on trustworthiness, spammy nature and ranking (depending on authority). As provided by Hiltop Algorithm, links act on an authority model to refer the most expert pages related to a given subject. (1)

Process Management

Link building should follow the best practices as per Google guidelines and needs to be done the correct way to harness maximum benefit for SEO. Creative strategies need to be developed in a manner that the target audience is compelled to get engaged with the website link. The process should be systematic, scientific and creative.

Link building strategy involves understanding the client website thoroughly. It involves understanding specific elements; its unique selling point, industry vertical, market presence, inherent value, area of operation, nature of target audience and various products/service segments. All of these can be treated as linkable assets.

By comparing and contrasting various elements a strategy can be devised which relates the target audience to these elements through links as a medium, assessed the effectiveness of the strategy and make modifications depending on results.(2)

Link building – Marketer’s View

Link building is getting the grasp of the website and target audience from a marketing perspective. It involves understanding why the website should be valued by the target audience, why any user would want to visit it, and why it is worth linking to. An applicable marketing strategy here is compelling in nature and has a credible and influential outreach. The exercise aims to obtain the contact between the client’s website and the target audience by specifying the importance and value of the client’s website for them and what unique benefit might the users obtain by visiting the particular website. If implemented correctly link building can act as immensely helpful marketing strategy for creating brand awareness, brand promotion, lead generation and lead conversion.(3)

Links serve as a marketer’s tool to indicate the relevancy and authority to Google and to the website’s unique audience group. It aims to foster trust between linked websites and enable Google to detect tactics which provide manipulative search results and extremely poor user experience. (4)

Link Building Strategies for 2015

With increased usage of internet as a medium to look out for information, products and services, link building would continue to remain popular with marketers aiming who use it as an opportunity to create brand awareness.

Search: Online presence for business is needed …

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Benefits of Technology in Graphic Art and Designing

How interesting it is that being a graphic designer you can give a visual aspect to your imagination. For being a good designer, artists need to have good knowledge of visual arts, text font and types, colors, objects, theme of the design, etc. And when the technology is doing well for all, why graphic designers remain away from its benefits? Graphic art is a domain where the designer has the liberty to express the thousand words without uttering even a single one. It offers a way of visual communication which not only depends on the pretty looks, but also on the representation style and what object is hidden behind the creation of the artwork. In fact, it has given the numerous ways for visual representation of ideas.

The world is changing with the changing technologies and gradually the use of brush and color is being replaced by the computer designing tools although the traditional art has its own essence. There are various advantages has been included with the integration of advance tools and technologies. It has provided a great medium to shape up the thoughts and experience. Now it is responsible for processing the visual data received from the real world or the virtual world. Rather, it can to create those objects and design which can’t be created in the real world. It does not put the limitations on the imaginations of the artist and they can draw anything and everything.

Technology driven graphic designing tools have brought multiple benefits to us and some of the benefits which make the document worthy are discussed below:

Precision

You can easily figure out the difference in every design which you’re creating with the help of tools. Unlike the traditional art here the smallest point will be very clear because traditional art puts the limitations as far as precision is concerned. The objects, dimensions, lines, grids, etc. can be put with perfection in the documents.

Clarity

If the two documents, one is made by the hand and another is designed with the help of graphic designing software are compared the difference is clearly visible. The second document is more clear and impressive and score better to convey the thoughts designer is trying to put forward. The more technologies are transforming, designers are obtaining better results.

Creativity

The output of the design depends on the execution of imaginations, but creativity is like the oxygen which imbibes the life into it. It completely depends on the imaginative skills of the designers that how unique they can think and in what way they organize and serve them on the white space. Designing tools offer a great range of possibilities which add excellence in the creativity of the artist.

Ability to change the thoughts into things

To create a unique and quality document it is the necessary aspect that you don’t have only thinking ability, but you should be capable of giving it the look and shape. It may be possible that you may think beyond the …

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Social Media Management: Your Key To More Sales And Happier Customers

Successful businesses today employ the Internet to create "brand awareness" among targeted customers, and convince them to purchase products and services. In this era of Internet exploitation, the web site has become the ideal medium through which your messages cost-effectively may reach targeted customers.

Instead of relying on television, magazines, or newspapers, you may deliver profitable messages in a matter of minutes – versus hours, days, or even weeks appealing to customers via the other media. However, to make certain your business communications are strong and convey the right benefits and urges to purchase, you will need to employ a well-organized social media management plan. Such a discipline helps you ensure your promotions via business web sites are effective, and enhance your client base and brand popularity.

By implementing effective social media management, you avoid posting messages that do not elicit the desired responses. In this manner, you carefully manage advertising and marketing strategies on social web sites, and prevent messages being ignored. With this in mind, social media "analytics" will help you determine the behavior, attitudes, and likings of your target customers. By examining key web sites – Facebook, Twitter, and LinkedIn – you'll learn which are frequented most often by your prospective customers, and discover what they think about your products or services.

This provides insight into your brand response rates, and also informs you about any grievances customers may express. When you are completely aware of your target customers' preferences and choices, you're better equipped to alter your brand and resolve any complaints customers may have noted. You also will recognize that effective social media management will increase the popularity of your brand, as well as the size of your customer base. In short, efficient social media management ensures you enjoy the best promotional advantages of business web sites.

In another vein, you've probably learned that promoting oneself or one's company is time-consuming, especially when it comes to accessing Facebook and Twitter; Two of the most heavily-trafficked web sites on the Internet. Many who try to employ these sites for business have no knowledge of how to use them appropriately, and often are frustrated and give up trying. However, once again there's an approach that helps with this dilemma, and it's as simple as employing someone to "shepherd" your Facebook and Twitter accounts through social media management.

Effective social media management guides your business and that individual, and also helps with the design and development of interactive web pages for sites such as Facebook and Twitter. Social media management also helps you obtain fans and pals with what to communicate as well as assist with every day communications with one's "followers." Additionally, it will relieve you from creating daily posts and tweets, and serve as an excellent time saver.

A social media management provider also may create advertising and marketing techniques that support your Facebook and Twitter accounts, and explode into the "viral realm of achievement." He or she will offer suggestions on how best to promote …

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How to Protect Your Passwords Properly

Looking back at last 20 years (I am writing this in 2014), use of systems and passwords has become an unwanted but unavoidable requirement in our daily life. We always require to stay atop of many forms and layers of online protection of our sensitive data. Some examples where we need to use passwords, pass phrases, identifiable pictures etc. Are banks, schools, credit cards, emails, work login, work search, kids account, entertainment, communications, and more and more. As far as the number goes, all these requirements are increasing and as far as complication goes, they are becoming increasingly complicated in nature to use and manage.

20 years back, I had only two account passwords that I had to manage. One email and one bank account. Today I manage over 200 online safety memory chips including for me and for my family! (Wow writing this makes me feel safe! Really ..?)

Again, 20 years back I could put in 6 alphabets or numbers and it was considered a safe, secure password. Today, I have to use alphabets in lower and upper case, numbers and special characters with the strength indicators showing strength of the password as we are typing it to understand how strong and safe the password is (in case case is a cyber crime to crack Down the passwords.) Many companies will not let me use the parts of my name in the password. Then I have to associate my account to an image and keep the image in mind. Further I have to answer some security questions (typically from 3 to 5). To add even more, every now and then I need to associate and confirm my account with a cell phone number! Then there is separate 4 digit pin for bank ATM's etc. Even my voice mail has a 6 digit pass-code!

Talk about complexity! Talk about memorizing!

Is the technology helpful to protect our sensitive data? Yes! Has the technology complicated the issue and pushed us way more to manage in terms of passwords, security etc.? Yes!

So how to manage these complications. Here are some do's and don'ts for it.

Do's

1. Use long complex passwords.

2. Generate and use random passwords yourself.

3. Keep your passwords in an isolated safe file. Write if you want. Even better is to spend a few bucks to have a dedicated drive, USB etc.

4. Use limited login attempts at all the allowed institutions. It basically means after 3 or 2 or 4 (whatever the set number is) unsuccessful log in attempts, your account will be automatically disabled and you will have to go either personally or call to prove your ID and then get your account reinstated. It seems annoying in the beginning but it is a great tool to protect your ID in the long run.

5. Answer security questions in a non traditional manner. Example; Name of the first dog. Traditional answer: whiskey. Non traditional answer: Ihadnodog.

6. Always keep the current back up out …

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Advantages of Lamp Server for Web Hosting

Dedicated website hosting is termed as using one web server utilizing all of its resources in order to handle sheer amounts of data of a single website. High traffic and million hits per day touching websites like Freelancer, Odesk, eBay, Amazon, & Microsoft etc. use dedicated servers for hosting their online businesses. As an online businessman, there is a definite need of having dedicated LAMP server for website hosting. Sadly speaking many people still entrepreneurs still try to save their costs and forget about getting dedicated LAMP server hosting for their e-commerce business.

When you are getting thousands of hits per day, it indicates that your website is doing pretty good in terms of attracting visitors. It’s however this very same traffic could become quite a big pain in the beck if not handled properly. Handling high volumes of traffic with sheer amounts of data is virtually impossible with shared web hosting or cheap dedicated web hosting packages. This results in servers getting crashed leading to important files being missed and data lost. As a result here you would need services of professional and dedicated web hosting services in order to handle high traffic in the long run.

LAMP server is backbone of any e-commerce related business. LAMP server is a combination of Linux OS, Apache web server, MySQL database management system, and PHP/Perl/Python web programming languages. For any business, hiring dedicated services for web hosting is a hefty cost to be paid but looking for long term benefits, it is definitely going to pay off. Linux is the best operating system to be used for hosting web sites. It is fast, secure and improves pages’ loading times even when there is high traffic on your website. Apache is a web serve used for hosting websites that has crossed 100 million mark of website hosting on its server. MySQL is the most popular, free and open source database management system that is used to handle customer records and various other data for every website. PHP/Perl/Python are three programing languages and either one of these could be used in order to complete the LAMP server configuration.

In order for proper functioning of your website, you need to be sure that the LAMP server dedicated web hosting services are reliable enough. Check the company’s previous performance based on customer reviews. Some web hosts require system reboots after software updates or minor installations. While this is something normal for a server to take place, but the ecommerce business hosted on that server would get a big shock of loss in revenues and profits. No visitor would be able to browse the website when server is down, restarted or crashed.

Hence it is very important to note that the server has minimum rebooting so that the website is up and live on the internet. Dedicated LAMP server assures maximum performance, security and quick page loading times minimizing chances of server crashes. This protects attacks from malware, and malicious viruses.

When you are hosting your …

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Strengths and Weaknesses of Android Based Applications

The Android world has registered a remarkable development in terms of user base and applications. Some Android application and programming companies have evidently developed crackerjack applications on this platform. As compared to iOS, Android is the most widely used operating system. But many of the concepts are relatively new in this operating system and the developed applications are vulnerable to https defects. Where there is light there is also darkness, so there are many advantages and disadvantages of Android-based applications.

Advantages of Android based Applications

Multitasking: Android based application development is multitasking. So a user can use two or more than two applications at the same time. This makes streaming through the social accounts and listening to songs possible.

Alerts and notifications: There is no way an Android application is going to miss any news update. The reason behind is that notifications fall directly on the home screen. The missed calls are notified by the LED flash.

Open source applications: The Android world is full of lakhs of applications and they are absolutely free. Thousands of games entertainment apps come for free in the Android world.

More smartphones functioning on Android: Big smartphone giants, i.e., HTC, Motorola, Sony Ericsson are using the Android applications. The user can freely use the Android smartphone as per his choice. Whereas, iOS is limited to Apple only.

Simple to use functionalities: The ROM can be easily installed and modified of the Android-based smartphones. Besides the availability of customized ROMs, there are many easy to use functionalities in Android. Moreover, the Android operating systems interface is quite simple as compared to other operating systems.

Widgets: The widgets help in accessing a variety of settings from the home screen. This makes the ergonomics to maneuver the smartphone very strong.

Availability of Google services: Google provides an array of services like Google Reader, Google Drive, Gmail, Docs, which come as a part of the Android operating system. So reading emails, and checking documents become very easy.

Disadvantages

There are also many people who don’t agree with the notion that the Android services are better than iOS.

Uninterrupted Internet Connection is required: The Android applications might be cost effective but they need a continuous and uninterrupted internet connection. A lot of money needs to be spent on costly GPRS packets.

Advertisements: Being on open source platform has some downsides too. Too many ads are posted on the play store that further slows down the pace of this operating system.

Battery Zapper: It is always an Achilles’ heels for Android, a lot of processes running in the background consume a lot of energy. The Android-based smartphones face a lot of criticism for this strength zapping weakness.

Infectious Applications: An opens source operating system invites a lot of attacks. The Android-based applications are notoriously infamous for containing malicious viruses. Some of them to mention are Ground Force, Counter-Strike, etc. Apple iOS is proud that it thoroughly checks the integrity of applications before making them available.

Track Record of Some of …

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Different Types And Purposes Of A Website

There are different sorts of websites that you can find on the web, and they are published online for different purposes. Individuals, enterprises and other entities aspire to obtain online presence using websites containing textual and multimedia information for relaying their personal or corporate message across the internet. The contents and design usually reveal the purpose or function of a certain website and these commonly fall into several categories. Below are some of the key categories of websites:

Business

Nearly all businesses these days, whether big or small, are now anticipated to have a website. Even local businesses nowadays have their own website because modern consumers expect businesses to be present on the web. Consumers normally turn to internet when they want to learn information about a business they consider dealing with. Businesses that are engaged in selling products and services usually perform transactions through their websites. Besides, a website is a great tool for reaching out to a broader range of potential and existing customers.

Marketing

A lot of websites concentrate too much on marketing. For instance, many article-focused websites are chiefly designed for marketing products. Moreover, online advertising shows up in numerous sites and is utilized to generate money online. Businesses usually prefer having websites, blogs and social networking profiles as a supplement to their website with the intent to promote their brands to broader range of people.

Informative

There are countless of informative websites existing on the web today. Reputable news media organizations today already use website as one of their primary publishing portals. Other sorts of informative website include those intended for particular kinds of information, such as how to perform a certain task or project and online information sheet on a specific subject.

Creative

Websites and blogs are also used for publishing or showcasing creative material. Some of these are crafted by individuals and organizations. Independent or even published writers use websites to provide access to their work through the Web. Visual artist, painters, directors and designers also publish their works online to showcase their work to a global audience for minimal financial cost.

Personal

There are individuals who create websites for personal reasons. This type of website includes websites that provides information and contact details of individuals, links of materials that are related to such as websites they are affiliated with, projects they have finished or social networking accounts. Although some people use social networking services to obtain online presence, there are still people who prefer publishing their contents on their personal blog or website.…

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Computer History and Impact of Computers to the World

Personal computers have completely revolutionized the way the world, lives, works and conducts business. Strictly-speaking, computers arrived on the scene way back in 1936 when one Konrad Zuse produced what was then called the Z1 computer. This was a cumbersome machine that could perform simple calculations and also crunch simple data. This was not as sophisticated as what we have today but it served to set the foundation for further research and in 1944, John Atanasoff and Clifford Berry from Iowa University built on this model and produced several innovations of the computer which was capable of producing arithmetic calculations, parallel [processing, memory regeneration and other simple computing tasks. The research was taken further at Harvard University, then IBM, the business conglomerate joined the fray and in 1953 produced what was then the world’s first sophisticated computer. Even then, it was still large, occupying entire floors and consuming untold power.

As we have mentioned, computers have completely changed the way we live and work. Today, computers are in almost every office. There are still offices in some parts of the world which still don’t have computers but this is now rare because without computers, work is inefficient and cumbersome. Take for instance calculations. It would take days for companies to do simple calculations not to mention companies that deal with lots of material and inventory. Computers make this work simple and allow businesses to become more efficient on a day to day basis.

Another use of computers is communication. With computers has come the wondrous world of the Internet or what is called in other circles, the World Wide Web or Information Superhighway. As much as computer has changed the way we work, they have also revolutionized the way we communicate. The term “the world is a smaller place” or phrases like “global market place”. This is because the Internet has made communication so easy and seamless that there has people can communicate instantaneously regardless of what part of the globe they are located. The world of email, although it hasn’t completely resulted in the eradication of snail mail, has nevertheless caused a decline in visits to the post office or the purchase of stamps. All this is because people now sit behind a computer and email back and forth. To go even further, specialized Internet software run by many major companies such as Microsoft, Yahoo and Google has made it possible to chat in real time with someone on the other side of the globe. Video conferencing has also been made possible. This has completely changed the way we conduct meetings. Businesses can now even open branches in other countries faster because the top level management can communicate with lower management via video conferencing. People can actually see each other regardless of where they are located and all this is courtesy of the advent of computers and the Internet. Computers have evolved a lot since and are now in almost half of all US households and most offices in …

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