technology

The Five Key Steps to Naming an Internet Business

Naming an Internet based business or start-up can be a daunting task. Do you follow the zany likes of Google and Yahoo, or do you go the more general route of Hotels.com and Cars.com? Do you need to have the exact matching domain name as your brick-and-mortar business? And just how important is the.com vs. The.net? With so many choices to make and directions to go, let's start with the basics.

1. Decide if you are building a business or a brand.

I mention this since many online entrepreneurs are focused on short-term goals. They want to get their site up fast, get ranked high and start making money. This all sounds good but it leaves a business vulnerable in a number of ways. Short term thinking usually leads to literal names that will (presumably) rank well with the search engines. In addition, literal / functional names are thought to better inform visitors about what products and services are provided.

While descriptive names do convey a sense of what you do, they fall short in creating an identity, a sense of how you do what you do. So you end up in a sea of ​​sound-like companies. LendingTree.com (a metaphor) is much more memorable than e-loan.com, loansfast.com or loan-place.com. Amazon.com (another metaphor) brings richer imagination to mind than BooksAMillion.com.

Unless you own a primary domain name with a lot of natural type-in ​​traffic, descriptive names typically fall flat in the long run. You may make a decent living, but it would be difficult to grow a long repeating company called MensDressShoes.com. It would always sound generic and descriptive and would probably heavily on the ever-changing algorithms of the search engines. Most descriptive names rely on web surfers typing the search term into the web address box as a.com, hoping to find a relevant company. But what if this changes and consumers turn more and more to using search engines? What if the search engines change their valuation of having keywords in the domain name? You have then built a company that relationships on the unpredictable nature of Internet search engines to make you profitable.

Having said all that, even if you wanted a generic short word, it's probably now beyond most businesses' price range. Diamonds.com recently sold for 7.5 million dollars. Best advice – build a brand name and then point generic / descriptive names to the main website address.

2. Come up with a naming strategy.

Go to a directory such as Yahoo.com or dmoz.org and look up competitors in your field. Examine the most common naming methods they use (ie proper names, key attributes, metaphors, etc.). If you discover your industry heavily utilizes one form of naming, avoid it and use another. If half of the companies are using the evocative theme of discovery (ie Internet Explorer, Netscape, Safari, etc.), then try something different like an analogy (ie Firefox). Map out a list of your competitors' names and see how your names compare against them. Consider such naming …

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Medical Alert Devices

Medical Alert devices are electronic gadgets worn on your body to alert your family, friends and doctor in case of a medical emergency. They are normally meant for senior citizens, but they are equally crucial for all those who suffer from serious and debilitating diseases like cardiovascular conditions, asthma, allergies, neurological problems, epilepsy, fainting, blindness and numerous other medical conditions.

Medical Alert devices come in many shapes and designs. They may be in the form of buttons, necklaces, bracelets, pendants or wristwatches. They may have designer shapes. They may be made of precious metals like silver or gold, or come in practical shapes without any attention to their aesthetic appearance. Image-conscious wearers usually go in for these devices in form of fashionable (medical) jewelry, which is less likely to advertise their medical problems to others.

Since wearing these devices is often a medical necessity, one has to be careful before deciding which device is best suited to their type of disease. The simplest form of these devices are manufactured as jewelry items with the medical history of the patient, along with telephone numbers of his family and doctor, engraved on them. But far more useful than these are the jewelry items fitted with sensors and electronic mechanisms that activate the transmission system installed within, and connect to telephone lines or radio frequencies to contact the patient’s family, friends, and doctor, and also summon medical assistance. These devices contain the medical identity of the patient and the history of his disease so the critical time in diagnosing is not wasted.

Considering the millions of people the world over suffering from different medical problems, the market is awash with fashionable designer medical jewelry meant for these persons. Therefore, one must be cautious before spending money on them. It would be better to seek the advice of one’s doctor before deciding which device suits your medical condition. These devices are sophisticated, and likely to be costly and beyond the reach of ordinary persons. But if a thorough search is made through the Internet, Yellow Pages or other sources, cheaper but equally useful accessories can be bought. Care should also be taken about the reputation of the manufacturing company with regard to the product quality, guarantee of its effectiveness and after-sales service.…

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Advantages of SEO Content Writing

No matter what type of business you own, if you have an online presence through a website, then it is important to take it to the top of search engines to boost up its visibility. By having your site appear on the first page of major search engines, you can generate more web-traffic and thereby enhance the popularity of your website. Moreover, having more number of customers or visitors also implies improved brand awareness. In fact this could even mean a rise in the sales. In order to reap all these benefits, SEO copywriting can play a pivotal role. There are many advantages of SEO content writing, one out which is already mentioned above. The rest are stated below –

* It is one of the most low-cost marketing techniques that can give off huge returns. Though it may cost some money, it is definitely worth investing in.

* SEO copywriting ensures that a website gets fresh content regularly. Also when fresh content is added to your website from time to time, you are likely to get repeat visits by your customers, which further make your website searchable. Fresh and new content would also show that your site is well-maintained.

* Unique and original content writing is what the search engines look for, in order to rank a web page higher.

* Keywords play an important role in the success of a website. Web content which focuses on the keywords results in a focused website. Search engines usually give preference to websites having focused content and display them on top of the search results. Effective SEO content makes use of various keyword related techniques to get more visitors on the website.

* SEO copywriting offers information in good quantity that would tempt the visitors not just to peruse your complete content, but also to explore the other content present within your website.

* If they find your content helpful, then they would create back links by linking to your content. These backlinks would make your website more popular. In fact by hiring the services of a professional SEO content writer, you can create a good number of regular visitors who would frequently visit your website to read content regularly.

Not having an SEO friendly content in your website may cost you hard as no any major search engine would rank your website high on the search engines. In fact some of them may not even include your website in the search results. So, in order to make the most of SEO content writing, do not hesitate to invest in the professional services.…

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Affordable Web Hosting Service for Your Business

On a daily basis, thousands of people are registering domain names and hosting their websites for their their personal use or their new business. However, how do you really know where to register your domain name and what service provider to sign up with for your web hosting services.

Here are 6 specific aspects you can look for to help you decide with company you choose to register your domain name and web hosting services.

First, it is necessary to decide on how many domain names you intend on registering and whether the domains will be either personal or for your business. The average cost for registering a domain can be anywhere from $1.00 to $15.00.

And, depending on the business you register, it could cost a fair bit more however, you would be able to find out the cost, once you search and register your domain.

Once your domain is registered, then you will need to direct your domains to a web hosting service company. But, what plan will you purchase and why?

If you have one or two domains, then opt for a basic plan which costs approximately $5.00 per month. You can always upgrade whenever necessary.

There are a few things to watch out for when looking to sign up for a hosting company.

1. Customer Service

One aspect in particular is: customer service. How can you contact the web hosting company? Is it by a 1-800 number or by live chat or both?

2. Hours of Operation

And, when are their hours of operation? Are they open from Monday to Friday, 9am-5pm, or are they open 24 hours per day, 7 days per week? This really makes a difference especially if you require help immediately for your business needs.

3. Amount of Web Space

Amount of web space is also important because if you have a small website 5MB of space will be plenty for your needs. However, a large site might require a bit more especially if you intend on adding a lot of images, videos or sound files.

4. FTP Access

It is necessary to have FTP access, in order to have the ability to upload your website pages easily. This is particularly helpful for web developers as well.

5. Email

Does your web hosting company allow for you to set up an email account and name your email whatever you wish? It is important to be able to select an email name that corresponds with your website in order to look professional as a business.

6. Control Panel

This is also known as the c-panel. It is important to have access to your own c-panel so that you can control adding or deleting passwords, email accounts. You definitely want control over your website so that when you need to make a change, you can quickly log into your account and make the necessary changes. It avoids having to speak with technical support for every change you need to make to your website.

There …

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History of the Computer – Cache Memory Part 1 of 2

We looked at the early digital computer memory, see History of the computer – Core Memory, and mentioned that the present standard RAM (Random Access Memory) is chip memory. This conforms with the commonly quoted application of Moore’s Law (Gordon Moore was one of the founders of Intel). It states that component density on integrated circuits, which can be paraphrased as performance per unit cost, doubles every 18 months. Early core memory had cycle times in microseconds, today we are talking in nanoseconds.

You may be familiar with the term cache, as applied to PCs. It is one of the performance features mentioned when talking about the latest CPU, or Hard Disk. You can have L1 or L2 cache on the processor, and disk cache of various sizes. Some programs have cache too, also known as buffer, for example, when writing data to a CD burner. Early CD burner programs had ‘overruns’. The end result of these was a good supply of coasters!

Mainframe systems have used cache for many years. The concept became popular in the 1970s as a way of speeding up memory access time. This was the time when core memory was being phased out and being replaced with integrated circuits, or chips. Although the chips were much more efficient in terms of physical space, they had other problems of reliability and heat generation. Chips of a certain design were faster, hotter and more expensive than chips of another design, which were cheaper, but slower. Speed has always been one of the most important factors in computer sales, and design engineers have always been on the lookout for ways to improve performance.

The concept of cache memory is based on the fact that a computer is inherently a sequential processing machine. Of course one of the big advantages of the computer program is that it can ‘branch’ or ‘jump’ out of sequence – subject of another article in this series. However, there are still enough times when one instruction follows another to make a buffer or cache a useful addition to the computer.

The basic idea of cache is to predict what data is required from memory to be processed in the CPU. Consider a program, which is made up of a series instructions, each one being stored in a location in memory, say from address 100 upwards. The instruction at location 100 is read out of memory and executed by the CPU, then the next instruction is read from location 101 and executed, then 102, 103 etc.

If the memory in question is core memory, it will take maybe 1 microsecond to read an instruction. If the processor takes, say 100 nanoseconds to execute the instruction, it then has to wait 900 nanoseconds for the next instruction (1 microsecond = 1000 nanoseconds). The effective repeat speed of the CPU is 1 microsecond.. (Times and speeds quoted are typical, but do not refer to any specific hardware, merely give an illustration of the principles involved).…

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What is SAP and What Does SAP Stand For?

SAP is one of the top Enterprise Resource Planning (ERP) software in the world. SAP is the brainchild of five IBM engineers who broke off from IBM and founded SAP AG in 1992. It drives efficiency and value to the bottom line of large, mid-size and now smaller organizations by redefining how business should be done. SAP solutions deliver real-time visibility across the entire enterprise and are not limited to top management, control engineers or the IT team. It can be used by every individual in the organization. That said, however SAP training courses are a large and important component of the change.

SAP the acronym stands for Systems, Applications and Products in Data Processing but SAP the ERP system stands for increased efficiency, streamlining the supply-chain network and overhauling the entire business process of the organization. Companies that adopt SAP can look forward to a total makeover before they are done. The transparency that follows, enables faster information processing and making decisions with ease and no fear of risk. SAP, having evolved for over 3 decades is agile enough to adapt to most industries. SAP is not offered in modules any more but available as various solutions tailored to each industry.

Enterprises must acknowledge that humans are as much a part of the chain and focus their efforts on making their personnel proud stakeholders in their new venture. To leverage SAP functionality SAP training courses are invaluable. SAP courses can help executives, finance managers, accountants, engineers and IT mavens. SAP functionality is truly enterprise wide. If one wants to replace an outdated and inefficient IT architecture, if one wants to implement business process change, if one wants to maintain a competitive advantage in the field, SAP is the answer.

SAP is available today in country specific and industry specific versions in 28 languages at last count. However to get the most out of their SAP investment enterprises must equip their employees with the requisite skill sets. SAP courses can equip them to meet all the challenges of the marketplace: to bring products to market faster, get more out of procurement and eliminate duplication of effort. SAP training courses will ensure that key executives are well prepared to lead change. It will enable employees to have the right skills supported by tools and processes that set them up to succeed. All employees will feel confident of their skills and proud of their contribution to the company. It will help build ownership and boost morale. SAP courses will make sure that employees are prepared to succeed on the first day of the launch.

Taking SAP training courses is an ipso facto guarantee of a well-paid job in the worst economic crunch. SAP courses can jumpstart any career whether as a consultant or an employee. These skills are in great demand. Especially a proven knowledge of SAP applications via SAP training courses and certification can fuel ones career and become a passport to a whole slew of opportunities. In today’s competitive market …

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Five Reasons Why Websites Fail

Websites fail. That is a fact of the Internet. It is hard to believe that only two decades ago, the Internet was unheard of. In a span of twenty short years, it has advanced at astonishing rates. User expectations are greater than ever before and people are demanding more and more from the sites they visit.

There are many reasons why a website may not perform as well as expected. Perhaps the site is not generating any sales. Maybe the site is not appealing the target audience, or the site was never properly launched in the first place. This is a list of common reasons a website may fail to attract beneficial traffic.

  1. Your website is a very powerful tool. It is used to get information out regarding your company and your products. Previously, a company may have used the Yellow pages, newspaper ads, local radio or even TV to advertise. Today, they use the Internet. Unfortunately, many business owners simply throw something together instead of spending valuable advertising dollars on a website.
  2. Never get your teen son's best friend to build a website for your company. Hire a professional. Competitive web sites need to be designed, branded, architected, developed and marketed by professionals in order to effectively compete in today's Internet marketplace. Do not underestimate the value of a professionally developed website.
  3. Your site has to be clear as to its purpose. Many times business owners will see a website while surfing that appeals them in some way. They decide that is what they want their website to look like even if it does not have anything to do with what they are selling. That is no way to business. Just like a business, a website needs a plan, a goal, a direction. Share those ideas with your web developer and they will help you achieve the goals you have set for your site.
  4. Websites have to be marketed. You can have the best site ever designed, but if no one knows about it, it will not benefit you in any way. Remember, you are in a sea of ​​billions of website. Your marketing budget should be a proper investment. Research and find the best Internet marketing company you can afford. Listen to them and take their advice. A good marketing company will research your competition, your keywords and act respectively to get you placed where you want to be on the Internet.
  5. Also included on this list should be laziness. Many times companies begin with a really nice website and a really nice idea. Then, they allow their site to stagnate. Without changes to the site, even if people are visiting your site, they will stop because they will get bored with your content. Internet users have way too many choices of sites to visit and you must give them a reason to come back to yours. A blog is a good way to update content and to get people to visit. It is a great way to
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Can Software Piracy Be Eliminated?

In recent news, the software giant Microsoft is suing a reseller because of the sale of pirated software. Piracy has always been one of the major problems since the inception of technology. It seems that this problem is being eliminated one lawsuit at a time. Although there are severe civil and criminal penalties, there are still many out there who are involved in this practice and call it a business. This just goes to show that there are entrepreneurs who set business ethics aside in favor of the almighty buck. The internet is a very powerful tool especially for businesses and the fact that people use it to scam others leaves every Tom, Dick and Harry suspicious of internet-based businesses. Needless to say, this might be a bit problematic for software startup entrepreneurs.

The question is, can software piracy be completely eliminated and when would we see it done? According to Wikipedia, copyright infringement of software is common. Yes, there is a copyright law which in a nutshell means that all financial benefits would be given to the creator of the software and there are penalties should a person be found guilty of infringing copies of software. However, there are also many cases wherein a relatively innocent person can commit this crime. The simple sharing of backup copies of your software can already be deemed as copyright infringement. If you did not know that this can be the case, you’re still not off the hook because any claim of ignorance cannot be considered a defense.

There are numerous ways on how you can prevent software privacy like investing in code keys, usage of open source software, using a hardware key and of course, anti-piracy software. It is said that prevention is better than cure so in starting up your own internet business, it is vital that you put a premium to the security of your assets to stop and prevent software piracy.…

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Traditional Dating and Internet Dating – The Pros and Cons

If you are currently single and you want to position yourself for the dating circuit, you must first reflect on what type of dating you prefer to attempt. In this contemporary and technological age, there are two styles of dating to choose from. Traditional dating and internet dating.

What does online dating and traditional dating have to offer?

1) If you are successful in catching promising dates on a routine basis, utilizing a traditional dating approach, you may not need to try online dating. However, if you often have difficulty getting a date in real time, you may find success by using an internet dating service.

2) Time is Precious. The majority of single people consider their time to be very valuable. If a busy and stressful daily life captures you, you will not have much time to go out to social events and meet new people. Internet dating saves you time and energy by serving as a filter prior to you even meeting anyone directly.

3) Trouble with location. Location will never be a complication for traditional dating, because most of the time, you get acquainted with your date at parties, social events, and other activities throughout the city. Although internet dating gives you the chance to meet up with new individuals from all parts of the globe, it could be a hassle trying to get you and your date together, especially when both of you are located on opposite sides of the planet.

4) A blind date from Hell. Have your friends, at any time, attempted to set you up on a date that you had no hint or clue who the person was? If you are numbered along with the many others who dislike this form of traditional dating, you would probably appreciate using an online dating service. By way of the internet, you have the opportunity to get to know someone prior to meeting them face to face. By becoming acquainted with your date ahead of time, you would be able to determine the likelihood of a smooth dialogue and compatibility when you make contact with the person.

5) Discovering Your dream partner. Normally ,when you meet a person in a bar, party or social event, the chief feature that attracts you to them are their physical characteristics. You may not know their place of birth, their goals in life or personality upon the first introduction. In internet dating, you maintain the privilege to search for credible and reliable dates who have the same interest, religion, location, temperament, and situation as yourself. There is a greater possibility that you will find that special mate who would complement you the most for a lifetime.

6) Cost efficient. Unlike meeting your date for a dinner meal or coffee tea outing, online dating can be more cost effective than traditional dating. However, some make the mistake of spending too much time on long distance telephone calls which could also become very costly for those practicing internet dating or traditional …

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Blackjack Sniper – Another Scam

You have probably heard of Roulette Sniper, it has been around for a while and it is one of the programs I bought in one of my many gullible and desperate times. The software is designed to be used in online casinos. The roulette sniper software does not work. Online casinos use software that gives them a huge advantage and there is no way to gain an edge.

So now there is Blackjack Sniper. This software is from the same guy and has apparently been in development for the past 2 years. The software sells for $39.95 (usually $149.99 yeah right!), but someone sent me an “invitation” to buy it for $21. I decided to give it a try, knowing I could request a refund when it didn’t work.

I hate to crush your hopes, but Blackjack Sniper is basically just like a blackjack calculator that you can download for free from a number of places. Unless you have never played blackjack before, it will be of no use to you.

The sales page says that the software works using perfect blackjack strategy, combined with card counting and various other techniques. All you have to do is select options and how much you want to bet and enter the cards you are dealt and it will tell you what to do. You can choose to bet progressively or not and it will adjust your wager accordingly.

I used the software in practice play, as I do not intend losing money in an online casino. Whilst progressive betting with a basic $2 wager, the software advised me to bet over $200 at once to make just $2 profit. Thank God I was in practice mode as I lost that bet. Without progressive betting it still had me betting huge amounts when the adjust wager button was checked. When I kept the wager the same (no automatic adjustment) I still lost over $100. I tried it at 3 different casinos and the results were always the same. Even when I won and got ahead I soon lost it all. Here is why it does not work:

  1. Online casinos select random cards from the pack as if the pack were constantly being shuffled. Therefore, card counting can never work online. It is useless to try and use it.
  2. This software does use perfect blackjack strategy most of the time, but this can be learnt very quickly for free online, by looking at strategy cards or downloading a free blackjack calculator.
  3. Progressive betting is an option that will never work for long. Online casinos work against you, so it would be very hard to come out a winner.
  4. The sales videos show the guy winning easily, but think how many videos he made before getting this one. It does not work like he says it does.
  5. Using casino bonus money is not as easy as it seems. Many casinos will not let you cash out your bonus until after you have wagered it a
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