technology

Top 6 Trends Followed by the E-Commerce Website Design Company

An e-commerce web design has its own unique character and is indeed designed to lead the online shoppers to make purchases from the site. When a business designs an e-commerce website, it needs to consider the chief principles of designing e-commerce website. An e-commerce website has to be attractive and must use the right color combination. Only a well-organized website can help you convert. The best e-commerce website design company follows the latest trends in e-commerce website designing.

If you are looking to have an online store or redesign the site, you must choose only an e-commerce website design company which follows the latest trends in web designing. Let us check out the latest 6 trends.

· Bigger background to redesign your site: When it comes to designing the website, companies are looking to incorporate video backgrounds and large images. If the background is large, the company can convey the story of the business and talk about the products and services in details. The more convincing the story sounds; The more chance of conversion is there. Buyers will be attracted towards the products and end up making purchases.

· The use of animations to engage the customers: If you want to engage the customers in the best possible manner, it is great to use attractive animations. A reliable and experienced company will use rich animations into the design to make the shopping experience enjoyable. It is only animations that can make your customers feel that you care for them.

· Cleaning off clutter: Nowadays, when it comes to creating an e-commerce website, the more focus is upon having a clean design. Among the designers, the hidden menus are extremely popular. It helps in cleaning clutter from the site and this is why it is so popular. Initially meant only for the mobile devices, now hidden menus have established their presence in the desktop design as well.

· Long scrolls: Now everyone is used to long scrolling web pages. This is all due to the coming up of mobile friendly websites. If the website features long scrolling, it will allow more of visuals, storytelling and also permit easy navigation. If the scrolling is permitted, the users will like to stay to the site for longer periods. This will promote interaction and open the door for more sales.

· The layout is responsive: More and more web designers focus on creating responsive websites featuring a responsive website design. The design of the site must be such that it is displayed well on the mobile device or any other device. Your site must be accessible from multiple devices.

· Pleasant browsing experience: Ecommerce web design companies in India focus on giving your users a pleasant browsing experience. So, they can shop comfortably without any delay in page loading. Professional designers include only relevant content and so help your brand establish trust relationship with the customers.

If the e-commerce website design company follows all the latest trends in e-commerce website designing, your site is …

Continue reading »

Jay Kubassek Review – Is He Really a Direct Sales and Internet Marketing Guru?

Jay Kubassek has an impressive history in business as the co-owner of Carbon Copy Pro, affiliate of Wealth Masters International, and past affiliate with Liberty League International. This review will focus on Jay’s work and influence in the direct sales and internet marketing scene; however, he has an extensive background in many other businesses as an independent film producer, owner of six companies, a professional speaker and trainer, an international real estate developer and investor, and an extreme sport enthusiast. It is also noteworthy to mention his philanthropist contributions to the Name Campaign in Africa, the Toasting Timbo Foundation, The Children’s Institute for Autism, the Salvation Army, the Tracy McGrady Basketball Camp, Mount Sinai Juvenile Diabetes, and the National Breast Cancer Foundation. This review will help readers determine whether Jay is a reputable and quality man to join in business.

Jay’s history begins rather humbly as an employee at Midas. Although he had an entrepreneurial spirit from his teenage years, his success only came within the last five years. According to inference from a blog entry he made in March of 2009, Jay is in his early 30’s. His first business as a teenager included caring for the $5 million dollar family farm in Canada and speaking for sustainable agriculture conferences. Although he faced complete failure for the first three years in home-based businesses, one day Jay got involved in a business-likely Liberty League International-with no door to escape. He maxed out his credit cards, and it was a ‘run with it or die’ scenario. Within a few weeks, he had made back his initial investment of two grand, and 90 days into it he quit his job. Six months later he was making $20-30,000 in a month. He broke the $100,000 per month mark in his tenth month as he began to shift his business philosophy to help others achieve the same success as himself. Started in 2000, at one time LLI was the most rapidly expanding direct sales company of the decade. Jay became a top producer for the company; however, eventually Jay and many top producers left. This was most likely a result of the negative publicity from the company’s tarnished reputation due to a lawsuit filed by the Attorney General. One day, Jay and long-time associate Aaron Parkinson shared business ideas. Three months later they co-founded what now exists as Carbon Copy Pro.

The most popular and notable of Jay’s businesses is the evolution into the Carbon Copy Pro marketing system. This system promotes the Wealth Masters International company for which Kubassek is an affiliate. Suffice it to say, Carbon Copy Pro has a presence in 160 countries and has a net worth of $20 million dollars. The company achieved a high degree of initial success as many members reached $20-50,000 per month incomes. The essence of the system is it cuts down the learning curve that internet marketers experience by eliminating several previously necessary skills. As a combination product to complement Carbon Copy Pro, Jay …

Continue reading »

Do Animated Videos Help Boosting Website Traffic?

Remember how the internet started off? It was just a web of text documents and almost of us have witnessed the journey of the internet. Things, of course, have changed for the better and the presence of images, audios and videos are a common sight now.

This changing face of internet has heavily affected the marketing strategies and there’s a huge demand for fresh, informative, interactive and cutting-edge marketing techniques. And what’s better than animated videos?

Animated videos are a powerful tool with a potential to heavily impact the digital marketing world. While it might seem new to the uninitiated, tech giants have been using it for years. Microsoft used animated videos to market MS Office and Windows, along with firms like Apple, eBay and Fujitsu. Google later caught up with the trend and launched an animated campaign in 2012.

Considering how the production cost is low, and also that these are more engaging and visible to the audience, the digital marketing future would be brimming with all sorts of animated videos and it wouldn’t be wrong to say that animated videos would function as a major marketing weapon.

Let’s see how animated videos can help in increasing website traffic:

Psychological Impact

As many as 60% of visitors would prefer watching videos, given that they are available. A video describing the business’s commitment towards its services and promises is more likely to be retained by the viewers. Also, it’s a proven fact that people are more intrigued towards videos; people have a tendency to instantly connect with animated illustrations. This is the reason people viewing videos are more 89% more likely to invest in a service or product. In any case, it’s more convenient to watch videos than reading text.

Immense Potential

When it comes to animated videos, only your imagination is the limit. This form of media possesses a long-term sustenance. As a generally accepted rule, animated videos are tend to be kept as brief as possible. This is done with a view to retain the customer for the entire video’s length, and of course, to keep the production cost low.

All you need to do is to go full throttle on creativity and quality.

Complementing the Brand Image

Of all the available complex channels, digital production is one of the most versatile options for anyone seeking to create a potentially viable animated advertising campaign. Such animations can be seamlessly used to match the company’s existing theme or image.

Everything said, online videos are the ultimate source of driving traffic and revenue, and account for more than 90% of the worldwide internet traffic. They are a long-term investment and should be used extensively by small, medium and large brands alike.…

Continue reading »

The Impact of the Internet on Contemporary Literature

Literature basically is everything that has ever been written. Anything from the earliest poems of Homer, to today’s web pages, can be considered literature. But for a specific sense, there are various kinds of literature. Literature can be written in a specific language, like English Literature or be written by a specific culture, such as African Literature. But literature really means more than printed words and the internet certainly is a part of literature. I should note that the word literature comes from the French phrase belles-lettres, which means “beautiful writing”. When a piece of work is called literature, it is usually considered a great work of art. The internet literature does not necessarily have to be this way for the fact that no one controls the internet literature. In the following essay I am going to speak about the impact of the internet on literature of nowadays.

There are two main classes of literature which are also present on the internet: fiction and nonfiction. Fiction is writing that an author creates from the imagination. Authors may include personal experience, or facts about real people or events, but they combine these facts with imagined situations (Moran, 45). In non-internet literature the project undergoes at least some sort of censorship in terms of what words can be used, yet the internet allows the authors to put anything they desire on the web site and enjoy it. Most fiction is narrative writing, such as novels and short stories. Fiction also includes drama and poetry. Nonfiction is factual writing about real-life situations. The principal forms of nonfiction include the essay, biography, autobiography, and diary (Browner, 90). The internet presents a new forms–internet pages, or internet books.

People read literature for a variety of reasons. The most common reason for reading is pleasure. People read to pass the time, or for information and knowledge. Through literature, people meet characters they can identify with, and sometimes find solutions for their own problems. With literature, a person can often understand situations they could not otherwise understand in real life (Koehler, 28). Often, just the arrangement of the words can be enjoyable, just as a child likes the sound of “Ring Around the Rosie”, even though they might not understand what the words mean. There are four elements of literature: characters, plot, theme, and style. A good author has the ability to balance these elements, creating a unified work of art. The characters make up the central interest of many dramas and novels, as well as biographies and autobiographies. A writer must know each character thoroughly and have a clear idea about each ones look, speech, and thoughts. The internet literature is not difficult to create for the fact that unlike “traditional” literature the internet literature requires minimal start up costs (Moran, 47). And because reading usually involves convenience, at some point of time one would not be surprised to see convenient electronic devices that could be transported anywhere and would download books from the internet and …

Continue reading »

Internet Marketing and Making Money Online with Google AdSense

What is the importance of the Internet marketing? In the last few years Internet marketing has developed at a very fast pace. Every one is using their computer in every situation possible. Even if they are at work, or in their homes, the computers and the connection with the Internet became the main way to communicate and to get informed. There are online news- magazines, socialization sites and many others. You can promote your business through the Internet with the help of your blog, or other websites.

You can even do that through mail. It is the best way to interact with your clients and build strong business relationships with them. Beside that it may be the most comfortable way to do marketing and the most effective. And if you take in consideration the costs of this way of marketing, the Internet marketing can be considered the most inexpensive way to promote your businesses.

The results of this type of marketing are showing up much faster, and you can reach clients all over the world with the help of the Internet. You are not limited by anything. And now, after we made a brief description of what Internet marketing can mean for our business, we can start talking about the second topic of this article which is how to make money with AdSense. What is this exactly? Its called Google AdSense to earn money you can post different ads on your websites and when someone clicks on the ads you earn money.

Nothing can be earned without work The very first thing you must insure yourself, is that your website has enough visitors meaning traffic the more traffic the more earnings from Google AdSense you must promote your website in all the best ways possible. You should place the Google ads so they can not be ignored by visitors. Not everyone that is visiting your website will be tempted to click the ads. Place the ads on site in such positions so the visitors will be tempted in clicking the ads. Above are just some of the ideas you should know about when making money online with Google AdSense. …

Continue reading »

Local SEO Industry: Current Status and Future Projections

What Is SEO?

This is a common question that most people especially those who are either new or not familiar with online marketing might be asking. SEO stands for search engine optimization. In layman’s language, it the process of capturing traffic from the search engines such as Google listings. Through this read, I am going to give you facts about the SEO business, current market status of SEO as well as the future projections in this field.

The Major SEO Players

Like any other industry in the world, the online SEO business has its players. This includes SEO local tools providers such as small digital agencies, SEO free lancers and web-designers among others.

Returns for SEO Players

The major reason as to why people get into business is to profit and expand their economic status. In the field of SEO business, the rates of returns are promising. This is because a recent research on SEO returns for a period of 12 months shows that at least all the players had something to take home. However, the returns are varying depending on a players’ hardwork and skills in the field. For example, according to this research, 34% of the interviewed SEOs said they received an amount less than $ 30,000 while another group of respondents, 17% said they received returns that were above $ 500,000.

From the above statistics, it is evident that the size of an organization played a role in the determination of the amount of returns received. It beats logic for one to expect a large organization to receive low amounts of returns and vice versa. In addition, the presence of part time SEOs as well as the entry of newbies into the market could have let to the low rates of turnover due to low operation capacity. However, it is hard to predict the course the SEO market is likely to take due to lack of clear shift in SEO earnings since the year 2011. However, the demand for local SEO services seems to be growing day in day out and this is attracting more players thereby tightening the competition among SEO service providers.

The Emerging Issues with the Current SEO Returns

With the above distribution of returns, several questions emerge. This includes the following:

• From the statistics, a large percentage of SEOs receive a low income something that suggests low pricing of SEO services.

• It is also possible that small and medium businesses do not understand the value of SEO services provided to them.

• The low SEO income earners, those who received less than $ 30,000 annual returns are also being doubted if they can provide quality services while earning that low.

• It is also unknown if most SEOs will still be in operation if their income remains static.

The Current SEOs Income Per Customer

Just like the annual SEO returns, SEO income per customer also varies. This is because there are those clients who would pay less than $100 a month …

Continue reading »

Benefits of Website Promotion

Promotion of a website is very important. Usually, a website helps in developing online identity for some company, business, or individual. In order to get maximum attention of internet users, it needs promotion through various proven techniques.

Nowadays, search engine optimization (SEO), social media optimization (SMO), and social business networking (SBN) are the most popular techniques of the website promotion. Apart from that, conventional modes of online advertising like banner advertizing, link exchange and email marketing are still in use. Paid processes like, Pay per Click (PPC) and paid inclusion (featured website listing) of websites are also in use.

Website promotion provides following benefits:

Increased Incoming Traffic – It helps in increasing the amount of incoming traffic to a website. It is primary aim of website promotion. During promotion, people engaged in the process submit websites to numerous web-directories and search engines. Webmasters also take help of social media and social networking for direct promotion of the website in front of potential customers. All these techniques help in driving more and more organic traffic to the website.

More Sales and Revenues – It helps e-Commerce websites in generating more revenues by increasing sales. With well-planned online promotion campaigns, a website can gain top ranks in Google and all other major search engines, which is guarantee for more sales.

Brand Identity Development – A website helps in developing brand identity. For global customers, it acts as primary appearance of a business or company. The information present on website, customer testimonials, and media updates helps in developing credibility of website in front of customers.

Instant Communication with Customers – Websites have become an important medium for customer communication. They have made it easier to get customer’s feedback/opinion about a newly introduced product or service. Website promotion helps in getting maximum attention from targeted segment of customers.…

Continue reading »

I'm Starting My Own Internet Business And I Need Answers

If you're starting your own internet business it can seem a bit overwhelming. As with any business, an internet business does require time, resources and determination to get started and maintain. But you can get bogged down with all the jargon and flood of information that you see online.

Here are some commonly asked questions that get asked when budding entrepreneurs start their own internet business.

What Does 'The Money Is In The List' Mean?

It will not be long after you've started an internet business before you come across the phrase 'The money is in the list'. This simply means the people that you have on your database, or email list, are the people who are most likely to buy from you. They are willing to receive emails from you because they are interested in your products and services. Email marketing is still considered the most effective online marketing method. Make sure that you're building an email list of prospects from day one.

What Is Affiliate marketing?

Affiliate marketing is a popular internet business model. It's like being a commission-paid sales person. You're called an affiliate because you're associated with the product but you're not part of the business that actually produced the product. When you promote the product and make a sale, the product owner will pay you a commission. It's a great way for starting your own internet business because you do not have to buy any stock, sort out any payment systems or arrange the product delivery. The product owner does all of that. Your job is to the find the customers and encourage them to visit the product's sales page.

Am I Too Old To Do Business On The Internet?

Getting results has nothing to do with age. It's about your determination to succeed. Every online entrepreneur has target audience who will connect to the way that they do business. Keep in mind that people by people they know, like and trust. Believe in yourself and your audience will believe in you too.

How Do I Learn To Do New Stuff?

Go online and search for courses that will teach you what you want to know.When you buy a course, put into practice everything you learn before you think that it has not worked. And even then, go to the product creator and show them your efforts and see if they can help you get on the right track. Do not buy every course, tool and one time offer presented to you. You can get started with free or low cost choices before you re-invest in your business for a few upgrades. …

Continue reading »

Interview With J Matthew Neal, Author of "Specific Gravity"

Dr. J. Matthew Neal was born in Muncie, Indiana, where he has resided much of his life. Although he has been a medical writer for many years, “Specific Gravity” is his first novel. As a physician and residency program director, he has found plenty of inspiration in the medical field for his fiction.

Tyler: Welcome, Matt. Thank you for joining me today. To begin, I understand “Specific Gravity” is a thriller with Dr. Alexander (Alex) Darkkin as its main character. Will you tell us a little bit about Alex and why you think readers will find him to be an attractive character?

Matt: Alex is a complicated guy with lots of problems, and at first probably won’t seem likeable to readers at all. He’s a brilliant cancer specialist who has also created his own medical software company. He’s good-looking, smart, and has money-but is also an obnoxious, womanizing alcoholic who is unhappy with his superficial life and self-destructing relationships. He’s tried therapy, AA, and religion, none of which seem to be working.

But he has a deeper side that he doesn’t yet realize, and much of the story revolves around his self-reflection and realization that he can do much to help those other than himself. He just needs a special person to show him the way.

Tyler: Is Alex haunted by demons that led him to womanizing and alcoholism? Would you tell us a little bit about his past before the book begins?

Matt: Alex felt he didn’t have a very good paternal role model; his father Conrad was an alcoholic who cheated on Alex’s mother on numerous occasions. His sister left town after high school and developed a relationship with a normal, “surrogate” family (the Mendozas); meanwhile Alex stayed fairly close to home, and lives in Nashville. He never saw his parents in a loving marriage, and as a result, finds it difficult to engage in lengthy relationships. Despite seeming arrogant, he actually suffers from low self-esteem and depression, and this has resulted in dependence on alcohol and frequent one-night stands.

Tyler: What is the situation Alex finds himself in that is the focus of the novel?

Matt:Alex, hoping that a change of location will do him some good, relocates to San Diego for six months to fill in for his sister Wendy’s friend who is taking a sabbatical. After his arrival, he curiously inspects the files of a patient who recently died-billionaire pharmaceutical CEO John Markham. His software background leads him to discover that Markham’s medical records may have been altered, and he comes up with a theory that Markham may in fact have been murdered. Unfortunately, he can’t seem to convince the police or anyone else, and realizes he can’t do it alone. He then reluctantly seeks the aid of Wendy’s best friend, Bonnie Mendoza.

Tyler: Tell us a little bit about Bonnie and her involvement in the story.

Matt: The arrogant Alex finally meets his match in deaf forensic scientist Bonnie Mendoza-a mathematical and lexical genius …

Continue reading »

Computer Viruses and How to Deal With Them

1- What is a computer virus:

A computer virus is a software program which is able to replicate itself and spread from one infected computer to another. The infected objects can be system, program or document files. After infecting your computer, it might slow it down, damage the contents of the infected files, mislay the data or defect your computer systems normal operation.

The virus can also use your computer to propagate illegal adverts and send spam emails that exploit security (adWare), steal your personal information such as bank account number, credit card number etc. (SpyWare). Some types of viruses might use your computer to create a bot net (virtual computer network) to attack other server systems and websites etc.

2- Type of viruses on Windows based computers:

There are a number of computer viruses that can impede the functioning of your computer. Here are some of the different types of viruses:

Trojan Horse: It is an email virus that is created by a file attached to the email. If opened, it may scour your hard drive for any personal and financial information such as your social security, account and PIN numbers. Once it has collected your info, it is sent via the internet to a hacker or thief.

Macro Virus: It is a computer virus that infects the Visual Basic language documents for applications such as Microsoft Word, Microsoft Excel etc. This type of virus can cause damage (such as removing data on the hard disk for example).

Worms: It is a program that has the ability to self-replicate itself. It can move from one computer to another and replicate itself in your computer system then spread hundreds of its copies to other computers that might cause wide spread damage.

Rootkit Virus: It is a program that is possible to cover the processes, files and data in the computer Registry (a database which is used to save Windows’s system and program settings). Rootkit is usually used to hide the activities of viruses and processes which harm your computer. It is to help a hacker to control the system.

Bootsector Virus: A virus which attaches itself to the first part of the hard disk that is read by the computer upon bootup. These are normally spread by floppy disks.

Logic Bombs: It is a program that is used to send many data to the same email address and overwhelm the system or block the server connection. It is also used to threaten others (for example mail bomb etc.).

Memory Resident Virus: This type of virus dwells in the RAM. From there it can overcome and interrupt the operations executed by the system. It can corrupt files and programs that are opened, closed, copied, renamed etc.

Multipartite Virus: These viruses spread in multiple ways. It might vary in its action depending upon where it’s installed and the presence of certain files.

3- How do you get a virus and Prevention:

These are 3 common ways that your computer may get infected …

Continue reading »